Blog

Building a Culture of Accessibility: Tips for Ongoing Improvement

Accessibility is more than compliance. It is an evolving practice built through shared responsibility, user-focused design, and continuous improvement. This blog explores how businesses can develop a culture where accessibility is embedded in every decision, every project, and every digital experience.

Aerial view of Midland marking common searches

The Role of Keywords in Local SEO: Attracting Nearby Customers

Local SEO is all about being visible when it matters most, when nearby customers are actively searching for what you offer. By selecting the right keywords and pairing them with effective local strategies, your business can appear in the most relevant places at the right time.